Managing potential labor union threats has dramatically changed in the last few years. The historical consultative and legal approach of creating an almost mystical, high drama atmosphere no longer fits in today's more sophisticated and experienced leadership environment. Healthcare leaders today have developed the skills and ability to manage a number of potential crises — from financial, quality or public relations issues. Seeking advice and support from experienced professionals who recognize the strengths and needs of the organization is key to developing an effective overall plan. The labor consultative approach of motivating through fear, intimidation and blind focus simply is not appropriate or effective for leaders or employees.

By bringing a broader employee relations approach to your labor relations issues, we work with you to effectively diffuse the immediate issues, but also provide solutions which are appropriate and lasting well beyond the crisis at hand.

For over 30 years, MSA HR Capital has been a nationally recognized leader in assisting healthcare organizations prevent union organizing efforts. Using our comprehensive knowledge and expertise in employee relations and the healthcare employee, we identify key concerns, developing effective communication and issue resolution strategies.

In environments where unions already exist, MSA HR Capital has the unique expertise to help organizations determine bargaining strategies from a human capital performance viewpoint. This approach helps minimize the union's impact on the organization, as well as preventing the union from spreading to other groups in the hospital.

MSA HR Capital has helped thousands of healthcare organizations maintain their ability to work directly with their employees, or, if already unionized, regain that ability. Having a positive employee relations environment alone is not enough in today's aggressive union organizing environment. As unions struggle in their attempts to persuade employees to support organizing in a traditional election process, they have resorted more and more to attacking the reputation of healthcare organizations. This is an attempt to pressure them to allow the union representation without interference. Determining the vulnerability to this type of "reputation attack" and developing proven strategies to thwart the effort is a particular expertise of MSA HR Capital.